Why “Buy one, get one free” isn’t Why no aquarium has a great white shark 1 day ago   03:55

For a thrifty shopper, a “Buy one, get one” (BOGO) deal can sound like the best way to get more bang for their buck. But the appeal of BOGO is why it’s hard for consumers to see it for what it is.

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BOGO is meant to get you to spend more money, not less. The deal disguises the fact that, unless you already intended to buy two items, it really isn’t all that big a discount.

The Goods by Vox explains what we buy, why we buy it, and why it matters.

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Comments 1731 Comments

Luis Perea
that's the way I've always looked at it. unless it's 50% off from the beginning to me it's not a deal.
I love how you’re saying “Bogo:3” instead of

Timo Gundacker
I wonder if anyone didn‘t know that?! ...
Ayanda Mncube
Beeeeen saying this
TheoLog : For The Everyday Theologian
0:48 "More bang for their buck" ... if you are looking for "bang", why bother with LaCroix????
Communism is great, Capitalism is evil
In my country i see everyone is walking in the shops with a calculator and even sometimes a scale to verify they are not cheated
MirtheN Emrys
At one of the local grocery stores here they of course do the regular BOGO free deals, however they dont require 2 or more for the discount to be applied... aka its 50% off on that item. so the item is actually 50% off, and in theory bogo free if you grabbed 2. on a rare occasion there will be an item that says 'must buy 2 or more', but that is very rare.
Dhiya Khairi
Now they will say:
"Buy a drink get a straw for free!"
Vasquez Hugh
I never fall for buy one get 50% for pants! i always buy them at clearance...
Federico Reali
Human brain: why buy one get one free is not a good deal
Monkey brain: hehee free bubger
Noah Rios
wow so company’s use marketing get customers to spend money 🤭🤭🤭🤭 that’s crazy
Retailer also inflates the original price then puts the item on sale. This is mainly done on Holidays, especially Black Friday.
Tyler Polito
Bruh what? This vid makes no sense. Of course you end up paying more if you get more. If you dont take the bogo, you’ll get another sweater for fulk price later down the line
Michael Butler
Did they honestly spend all this time giving a 2nd grade math lesson? This is just another example of how vox try’s to come off sounding informing and intelligent while essentially calling people stupid in a back handed way by assuming the average individual has never learned basic math in elementary school.
Aaliyah Foster
I never do buy one get one free for apparel, but you'd be a dumbass if you didn't accept a buy one get one free grocery coupon for something you've wanted to eat.
Anirudh Palombella
People should learn that by simply using Taobao.
It might be a deal for you, but it is a far greater deal for them. The $60 sweater is probably made in Vietnam by teenagers at a total cost of $12.
Bcuz Why Not
Bruh they charge x2 prices by default and BOGO is just what it’s supposed to cost
kenzie satrey
But honestly, I don't regret it... for now.

Or maybe later I will, if I don't have any cash.
Illusion 100
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Why no aquarium has a great white shark Why “Buy one, get one free” isn’t 1 day ago   05:54

Many have tried to keep a white shark in captivity. Here's why that's so difficult.

There are several aquariums around the world, including one in Georgia, that house whale sharks, the biggest fish in the sea. But not one has a great white shark on display.

Aquariums have made dozens of attempts since the 1970s to display a captive great white shark. Most of those attempts ended with dead sharks.

By the 2000s, the only group still trying was the Monterey Bay Aquarium, which spent a decade planning its white shark program. In 2004, it acquired a shark that became the first great white to survive in captivity for more than 16 days. In fact, it was on display for more than six months before it was released back into the ocean.

In the following years, the Monterey Bay Aquarium hosted five more juvenile white sharks for temporary stays before ending the program in 2011. It was an expensive effort and had come under criticism due to injuries that some of the sharks developed in the tank.

Responding to those critics, Jon Hoech, the aquarium's director of husbandry operations, said: "We believe strongly that putting people face to face with live animals like this is very significant in inspiring ocean conservation and connecting people to the ocean environment. We feel like white sharks face a significant threats out in the wild and our ability to bring awareness to that is significant in terms of encouraging people to become ocean stewards."

Check out the video above to learn why white sharks are so difficult to keep in captivity and how the Monterey Bay Aquarium designed a program that could keep them alive.

Link to the Biodiversity Heritage Library: https://www.flickr.com/photos/biodivlibrary/albums

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